TriVita’s Mission: Inspiring People to Experience Wellness

Inspiring people to experience wellness and create wealth for their life purposes
by Michael r. Ellison, CEO & Founder of TriVita, Inc.

Every day at TriVita® our leadership and staff are dedicated to fulfilling this mission. We are passionate about our mission and believe the world must find a healthier way to live. We believe that the diseases we are experiencing are not our heritage, but are influenced by the North American lifestyle. We believe we can change the way we think about health and wellness, that we can move from being treatment-focused to being wellness-focused. We believe every person has purposes that are meaningful and important in their lives – and that wellness and wealth resources can help them fulfill those purposes.

It was about thirteen years ago when I returned home from Mayo Clinic with the words of my physician team ringing in my ears: “Michael, you must change the way you think about health and life. You will not have any quality of life and will die a premature death if you don’t change.” I started my wellness journey seeking out the secrets that seemed hidden from me – the secrets to living with optimal wellness.

I sought out health experts from every professional category that would cover physical, emotional and spiritual health. I sought the secrets that would be simple to practice but would be profound in their results. I had reached a level in which wellness seemed impossible for me to achieve – and that lack of wellness was dramatically impacting the quality of my life. It was a period in my life in which I
could not function properly as a husband, father or businessman. I could not really live to fulfill my life purposes without finding these wellness secrets. This journey of discovery brought me to the 10 Essentials of Health and Wellness. One by one I discovered them, applied them and thus began a journey to the greatest wellness of my life.

I wanted others to experience this wellness. I desired to find leading wellness experts who could help develop our nutraceutical products. I wanted to find experts who could write and inspire people to find greater wellness – by providing information that embraced an overall health philosophy. I had a vision of people experiencing wellness who wanted to share their wellness experience with others.

From that desire we founded TriVita 10 years ago with a simple mission: to inspire people to experience wellness and to create wealth for their life purposes. What I mean by wealth is having the resources you need to fulfill important purposes in your life. It is not about extravagant living. It may be as simple as having enough money to buy the quality of foods and supplements that create the most positive health experience you can have.

As you will see on pages 4 and 5, I am going to cities across North America with Brazos Minshew, our Chief Science Officer, to introduce our new Sonoran Bloom™ product line and to inspire people to experience greater wellness. We are launching the line with Nopalea™, a product that promotes optimal cellular health. Strong cells promote strong body system functionality, greatly enhancing a person’s health. Nopalea has powerful anti-inflammatory, detoxification and antioxidant benefits, delivering a better aging result.

My wife has had what I consider an amazing, almost miraculous healing from taking this product during the product trial period. The last couple of years she has suffered extensively from inflammatory arthritis in her feet, to the point that she had to give up all cardio impact exercise – even those considered low-impact like the treadmill and elliptical machine. Nopalea™ addresses the number one topic today among medical science researchers: inflammation. Nopalea has dramatically proven to lower high C-reactive protein, an indicator of inflammation.

We are coming to a city near you to invite you to experience greater wellness through this product and to join our Affiliate network to help launch this product throughout North America. Will you join us in our mission? People all over North America can experience greater wellness with this product and other products in the Sonoran Bloom™ product line. Research from the University of Arizona led us to the
wonderful healing plants in the Sonoran Desert; we have been studying these plants for several years, as well as the ancient peoples who have lived there and enjoyed incredible health with almost no obesity or diabetes.

Please join us in one of the cities listed on page 5. Be sure to RSVP so we can reserve your seat and your free 32 ounce bottle of Nopalea. If you would like to bring a guest, please do so, but RSVP for them as well. These events are all pre-launch introductions; the product will not be released in the catalog until later this year. We have a limited supply for those who are interested in joining us in our mission. At the event, you will also receive a free DVD that is a fully packaged message of all the benefits of the Nopalea product and the Share and Earn Bonus Program.

Enhance your spring rejuvenation wellness program by attending one of these exciting events! All around you are the reminders of nature rejuvenating itself to bloom and blossom – enriching the quality of life for everyone. We are offering special springtime pricing on Energy Now!® and VitaDaily AM/PM™. This is a great opportunity to stock up on these quality products.

May you experience greater wellness in 2009!

Source: TriVita VitaJournal March 2009 pg 2.

TriVita is Embracing Wellness

Each month a Member, Business Affiliate and TriVita employee share their insights on health, wellness and more

This new monthly feature creates an open forum for Members, Business Affiliates and TriVita staff to respond to a variety of provocative questions about a wide range of subjects. Join the discussion! Your response could earn you a $25 gift card; see details at the end of this article.

We’re bombarded with negative news. Whether you turn on the television, radio or log onto the Internet – there it is… bad news on the stock market, housing market, job market and even grocery prices at the market. The result is a chain reaction of negativity that spreads doom and gloom to others and may even damage our own ability to function in a healthy manner.

This month’s question:
How do you stay positive in tough times?

 

Cheryl Cole, Member
“I first turn to my spirituality which is a mainstay in my life and which has taken me through every tough time I have endured. But the flesh is sometimes weak so as I am feeding my spirit through prayer, I increase my exercise from three times a week to most days of the week. This always improves my outlook on any situation. I also make sure that I eat six small nutritiously balanced meals a day to boost my post-menopausal metabolism, and take my vitamin supplements religiously.

I’m glad that I added Super Sublingual B-12 to my supplements. It makes me more mentally focused, energized and better able to deal with the stress of planning a wedding, a job change and preparing to move to another state, all while still working full-time as a nurse practitioner.”

 

Terry Johnston, Business Affiliate
“First, I count my blessings and stay focused on all the things I am grateful for; my wife, our family, our friends and our good mental and physical health.

Second, I work on keeping my brain and body tuned up with proper nutrition and exercise. TriVita’s 10 Essentials for Health and Wellness play an enormous part in this effort. I concentrate on what I can control, how I look after myself, how I treat others, how I spend money and how I can enjoy simple pleasures from everyday living. During tough economic times with so many people affected, it is so important to stay healthy in body and mind. If I can look after myself and somehow inspire someone else each day, that’s a great day.

People are looking for ways to reduce their costs, reduce their weight, reduce their stress, reduce illnesses and get back to a simpler, more wholesome way of life. Through TriVita, we can show them the way.”

 

Pam Knox, Staff Member, Managing editor
“For me, staying positive means staying in a constant state of gratitude. I also surround myself with fun, happy people. I have a very close group of girlfriends who meet on a regular basis. We actually have an agenda at our meetings, but nothing too serious in nature. I don’t think I’ve ever laughed so hard in my life as I have with these grown women!

Don’t get me wrong, I don’t hide my head in the sand; I am aware of what is going on in the world, but I choose to not focus on those things. I am making financial adjustments in my life, just as everyone is, but I concentrate on the wonderful blessings I have – my beautiful family (and very soon, a grandchild), my friends, my career and the knowledge that God is in control.

Yes, the current times are hard and yes, they may get harder. Still, laughter and having a heart of gratitude not only keeps me from feeling fretful, but also gives me hope for the future.”

We invite you to answer our upcoming question: “What’s your favorite memory of summer as a child?” Your response could earn you a $25 TriVita gift card! Just email your response to vitajournal@trivita.com, or write to: VitaJournal, 16100 N. Greenway Hayden Loop, Ste. 950, Scottsdale, AZ 85260. Please include your Member ID, your address and daytime phone number (along with email address, if you have one). Note: When you submit a letter or email, you are also giving TriVita full rights to it, including the right to publish it in future publications and to edit it as needed.

Source: TriVita VitaJournal March 2009 pg 22.

TriVita Article: Don’t Let a Weak Economy Weaken Your Health

Why smart lifestyle habits are even more important now

Are you worried about jobs, housing or shrinking investments? These days it seems most of us are, and it might be easy to let this stress push aside healthy habits. The best advice in one word is, don’t. It’s more important than ever to protect your health by continuing to make smart lifestyle choices.

Here’s a look at some of the ways that financial woe can chip away at the best health habits, and some strategies for fighting back.

Too much stress, not enough money?

In the workforce, the economic meltdown has led to overwork for many who still have jobs. This burden makes it easy to trade healthy meals for a fast-food filler, to reach for “comfort” in high-calorie treats, to skip exercise and to look for escape through drinking or smoking.

If you find yourself or a loved one starting to develop one or more of these behaviors, there are several steps you can take to get back on track. Some counter-strategies:

• Fix healthy lunches and snacks at home, and keep them on hand every day. You’ll be safeguarding your health and your wallet by not paying for over-processed, packaged foods.
• Avoid sugary, high-fat foods and snacks. They’ll just pack on the pounds and leave you feeling low.
• Can’t afford your gym membership? Walking is free and great for you; ditto taking the stairs instead of the escalator, working out at home to DVDs from your local library, dancing (solo or paired) and dozens of other possibilities – get creative.
• Smoking, as you know, is a killer for your body and wallet. What a great, moneysaving time to stop. Ask your healthcare provider about free local resources to help.
• Alcohol does not relieve stress – it boosts your stress level, and can lead to a cycle of over eating, smoking and other dangerous habits, such as more drinking. Save your money and tip a few glasses of water instead.

Preventive health today, savings tomorrow

Given the wobbly economy, who can afford to miss work, or put themselves at risk of illness by not safeguarding their health? If nothing else, the financial incentives for staying healthy should make us all even more determined to eat right, exercise and keep taking quality supplements. It’s encouraging to know that many people who use supplements intend to keep right on going.

In a recent survey, a majority of supplement users said they would maintain their daily regimen. And of those people, a sizable number said that the supplements are “an essential part of my wellness regimen, and I cannot do without them.”

“It’s encouraging to see that, despite the current economic climate, such a large percentage of adults are continuing to invest in their health by including dietary supplements as a part of their wellness regimen,” said a researcher with the Council for Responsible Nutrition (CRN), which sponsored the survey. The CRN staffer continued, “Engaging in preventive health measures today, such as incorporating supplements into a healthy lifestyle, may help avoid potential healthcare costs down the road.”

The smart 72%: are you one of them?

Avoiding future healthcare costs is the reason that many people, instead of reducing their healthy habits, are now taking an even more proactive role in protecting their health. A survey of over 10,000 people conducted in the U.S. indicated that fully 72% were taking preventive steps to stay healthy. These steps included taking vitamin and nutrient supplements, exercising more and eating healthier.

Clearly, economic woes should motivate us all to keep up or increase our healthy lifestyle habits, including taking the highest quality supplements. After all, no matter what’s happening in the world of finance, who can afford to cut back on health?

Source: TriVita VitaJournal March 2009 pg 21

Weight Loss with TriVita’s Leanology

What makes Leanology capsules so great?
by Dr Brazos Minshew, TriVita Chief Science Officer

Leanology weight loss capsules provide nutrients, instead of stimulants, to assist you in your weight loss goals. Moreover, the effectiveness of our weight loss capsules has been confirmed through a clinical study. During the four months of this study, participants lost weight every week and actually gained lean tissue at the same time.

The formula features a four-stage blend of nutrients that target specific areas of concern that impact weight loss.

Stage 1: Energy & metabolism
Key ingredients: Green Tea, L-Theanine, B Vitamins, Vitamin C, Manganese

Thermogenic nutrients increase lean body mass in older age groups – even without exercise. This is a critical component to the formula because as one ages, lean muscle mass becomes more difficult to attain – and lean muscle mass is essential for a healthy metabolism.

For example, L-Theanine helps increase our body’s natural energy-producing capabilities. Mitochondria, sometimes described as “cellular power plants,” are found within our cells. They help convert food molecules into energy. L-Theanine is an antioxidant that specifically recharges the mitochondria to help it reproduce energy.

Stage 2: Cortisol & anti-stress
Key ingredients: GABA, Korean Ginseng, Poria Cocos, Vitamin D, Dimethylglycine, Copper gluconate

Stress is a problem at any age, though stress-related obesity seems to be more prevalent after age 40. Many trophic or “muscle-building” hormones begin to decline as we age. Stress accelerates this process. Fat-storage hormones are produced in response to stress.

Modern biochemistry has discovered that a protein receptor in your brain called a “GABA receptor” is responsible for stress sensitivity. By increasing GABA, a simple amino acid, we reduce the impact of stress on our nervous system and hormone balance.

Stage 3: Appetite control
Key ingredients: Glucommanan, Biotin, Magnesium, Zingiber rhizome (Ginger)

Leanology contains specific nutrients that signal your brain to recognize signs of “fullness” earlier in the meal. It also restores the balance of signaling chemicals from your stomach to your brain. These chemicals can be weakened after a long, exhausting, stressful day. Therefore, Leanology minimizes evening cravings.

Weight gain is a direct response to a calorie surplus. If you do not burn the calories you consume, they will be left behind as fat – especially if the calories are from unhealthy sources. Leanology works to minimize your cravings and therefore assist you in lowering your total caloric intake.

Stage 4: Blood sugar control
Key ingredients: Garcinia camobogia, Gymnema sylvestre, Bitter melon, Cinnamon bark, Alpha Lipoic acid, Chromium polynicotinate, Vanadyl sulphate, Zinc gluconate

Blood sugar control is the most critical component of any weight loss program. Elevated blood sugar causes the body to store sugar as fat rather than using it as energy. Leanology contains nutrients that help to utilize the carbohydrates and sugar we consume as energy – to keep them from being stored as fat. It also helps reduce the cravings for sweets and carbohydrates.

We are more likely to develop insulin resistance as we age. The more processed and refined food we eat, the more insulin we require to metabolize it. The more insulin in our blood, the less responsive our cells become. As we age, this continual exposure wears out our tolerance for refined carbohydrates and sugar, and reduces our sensitivity to insulin. Therefore we are less likely to convert sugar and carbohydrates into energy, and more likely to convert them into fat.

Take Control of Your Health Commit yourself to the process of weight loss Learn the important steps you will need: Calorie content of common foods Calories burned in common exercises The effect of stress, sleep and hydration on weight Use Leanology Capsules for effective weight loss Use Leanology Appetite Control Chews as needed Use Leanology Shakes to control calorie intake Continue your healthy aging supplements Most important: Record the reason WHY you want to lose weight. Hint: the more compelling the “why,” the more likely you are to be successful!

Source: TriVita Weekly Wellness Report March 28 2009

TriVita Sonoran Bloom Opportunity Overview

Wellness and wealth are closer than you might think. Become an Affiliate Member and we’ll help you find the energy and resources you need to fulfill your life purposes.

Share the wellness. Build your wealth.
Theres never been a better time to join TriVita and share Sonoran Bloom. With tremendous opportunities for earning and an established, debt-free company to support your efforts, Affiliate Members have the power to succeed even in the toughest economic times.

5 reasons to become an Affiliate Member.
Our pioneering Share & Earn business model empowers you to share Sonoran Bloom vitality with others—and to revitalize your own life at the same time. Here’s why you should join us today:

• Work with a mission-driven wellness company—We’re guided by passion. And purpose. We inspire people to experience wellness and create wealth for their life purposes. Everything we do is based on this mission. Learn more.
• Share products you believe in—We’re committed to developing products that help people in their pursuit of wellness. That’s why Sonoran Bloom uses only the highest quality ingredients and bases each product on the latest scientific advancements.
• Reach more customers—With our multimedia Cooperative Marketing programs, you have a whole host of proven advertising tools at your disposal, from engaging DVDs and brochures to sophisticated cooperative advertising programs.
• Build long-term wealth—Our unique compensation plan helps you build true wealth, whether you’re a new Affiliate Member seeking immediate cash flow or a direct-sales veteran building a multi-million dollar business.
• Respect and trust your leaders—Our executive team has combined professional experience of over 150 years. Even more importantly, they lead with passion, purpose and integrity. So you can feel proud of the company you represent.

Source: TriVita Sonoran Bloom Website

TriVita Celebrates Women’s History Month

Celebrating women’s contributions to health

Not so long ago, women were barred and discouraged from pursuing careers in medicine. In honor of Women’s History Month, we’re spotlighting some true pioneers: These women faced social barriers, discrimination and other hardships, yet persevered to make great strides in medicine and healthcare. Not only did they change their world, they created a new world of possibilities for future generations of women.

 

A reformer in the field of nursing
Florence Nightingale
Against the wishes of her parents, Florence Nightingale chose to become a nurse, a profession which was considered “un-ladylike.” When the Crimean War broke out in 1854, stories about conditions at the front prompted Nightingale to volunteer for service. Through her efforts, sanitary conditions at the hospitals improved greatly and casualties decreased.

Upon her return to England, Nightingale established a school of nursing; her greatest contribution was to make nursing a respectable profession. Her 1860 book, “Notes on Nursing,” is still in print today. An accomplished statistician, she is also credited with inventing the pie chart.

Source: TriVita VitaJournal March 2009 pg 20.

TriVita Article: How Much Caffeine Is In Your Daily Diet?

This stimulant can actually “zap” your energy in the long run

North Americans love their coffee. Whether you live in a big city or small town, you can always find plenty of places to get your daily caffeine fix. While some people know when to put a lid on their coffee drinking, there are many self-confessed “addicts” who need continual jolts of caffeine just to make it through the day.

If you have more than 500 to 600 milligrams (mg) of caffeine a day, or about four to seven cups of coffee, the consequences can include restlessness, anxiety, headaches and stomachache.

More and more people are drinking so-called “energy” drinks which contain large doses of caffeine. Energy drinks can boost the heart rate and blood pressure, dehydrate the body and prevent sleep. What they don’t do is give you healthy, lasting energy.

Energy Now!® is a great natural alternative because it lets you enjoy quick energy without the stimulants. Find out how much caffeine is in your food and drinks:

Soft drinks
Soft drink brand (12 oz) Caffeine (mg)
A&W Creme Soda ………………………………… 29
Barq’s Root Beer ………………………………. 23
Coca-Cola Classic ……………………………… 35
Code Red Mountain Dew ………………………….. 54
Diet Coke …………………………………….. 47
Dr Pepper, Diet Dr. Pepper ……………………… 41
Diet Pepsi ……………………………………. 35
Mountain Dew, Diet Mountain Dew …………………. 54
Pepsi ………………………………………… 38
Sunkist Orange Soda ……………………………. 41
Tab…………………………………………… 47

Coffee
Type of coffee Caffeine (mg)
Caribou Cappuccino, 12 oz ………………….. 160-200
Decaffeinated, instant or brewed 8 oz …………….. 2
Espresso, 1 fluid oz ………………………….. 64
Instant, 8 oz …………………………………. 62
Plain, brewed, 8 oz ……………………………. 95
Starbucks Caffe Latte, 16 oz …………………… 150
Starbucks Coffee, 16 oz ……………………….. 330

Tea
Type of tea Caffeine (mg)
Black tea, brewed, 8 oz ………………………… 47
Green tea, brewed, 8 oz ……………………… 30-50
Nestea, sweetened or unsweetened, 12 oz ………….. 17
Snapple Iced Tea, 16 oz ………………………… 18
Sobe Green Tea, 8 oz …………………………… 14
Starbucks Tazo Chai Tea Latte, 12 oz …………….. 75

Sports/Energy drinks
Sports/energy drink brand Caffeine (mg)
AMP Tall Boy Energy Drink, 16 oz ……………….. 143
Full Throttle, 16 oz ………………………….. 144
Monster Energy, 16 oz …………………………. 160
Red Bull, 8.3 oz ………………………………. 76
Rockstar, 16 oz ………………………………. 160
SoBe Adrenaline Rush, 16 oz ……………………. 152
SoBe No Fear, 16 oz …………………………… 174

Food and other products
Product name Caffeine (mg)
Excedrin, Extra Strength, 2 tablets …………….. 130
Foosh Energy Mints, 1 mint …………………….. 100
Haagen-Dazs Coffee Ice Cream, 1/2 cup ……………. 30
Hershey’s Special Dark Chocolate, 1.45 oz ………… 18
Jolt Caffeinated Gum, 1 stick …………………… 33
NoDoz Maximum Strength, 1 tablet ……………….. 200
Charts credit: mayoclinic.com

Source: TriVita VitaJournal March 2009 pg 15

TriVita Article: Colorectal Cancer – It’s Common and Very Curable In Its Early Stages

Should you be screened?
By Dr. Samuel N. Grief

Colorectal cancer is the third most common cancer in the United States and the second most common cause of cancer-related death. Leading healthcare professionals realize the importance of educating the public about this deadly disease and that is why March has been designated National Colorectal Cancer Awareness Month.

Understandably, the colon and rectum are neither glamorous nor easy topics to discuss with your healthcare provider. Nonetheless, it is extremely important that you or your provider bring this topic up during one of your next medical visits to ensure you will be properly
assessed and screened for any colorectal disease.

Why should I be screened for colorectal cancer?
Most colorectal cancers arise from pre-existing polyps. These polyps occur in approximately 30% of adults age 50 years and older and occur more commonly as we age. The goal of colorectal cancer screening is to identify early cancers and polyps in order to limit the spread of disease and save lives.

How often should I be screened?
Routine screening should occur on the following basis and by one or more of the following methods:

• Annual testing of your stool for hidden blood [also known as fecal occult blood test (FOBT)
• Flexible sigmoidoscopy every five years
• Colonoscopy every ten years

FOBT is the easiest to perform and can be done in the privacy of your own home. Application of a stool specimen to special testing cards on three consecutive days is the most common way of performing this test.

Flexible sigmoidoscopy is done at your doctor’s office and requires brief preparation with a stool cleanser or laxative. The instrument, a sigmoidoscope, is a short, flexible tube that uses a fiber optic light to see up to about 60 cm (about 2 feet) inside your rectum and colon. This procedure will not detect any disease within the colon above this distance. Most medical societies recommend combining flexible sigmoidoscopy with FOBT every five years to enhance screening.

Colonoscopy is the best test for identifying colon polyps. Medical authorities recognize this procedure as inherently the most risky, too.
While perforation of the colon may occur, it is quite rare. Also, most physicians performing this procedure place their patients under conscious sedation, meaning you will be awake but not truly alert. This may place you at increased risk for lung and heart complications if you have underlying lung and heart disease.

What can I do to prevent colorectal cancer?
There are several things that may lessen your risk for developing disease of the colon and rectum:

• Keep the weight off – many scientific studies confirm the association between obesity and risk for colorectal cancer.
• Lower your fat intake – less fat in one’s diet may decrease the risk for developing colon polyps, the precursor to cancer.
• Eat less red meat – there is some controversy here, but red meat has very little fiber and slows up the bowel function, allowing toxins to fester within your bowels. Additionally, one scientific study confirmed an association between red meat consumption and increased colon cancer in women.
• Increase your dietary fiber – fiber is great for your overall health and improves bowel function. However, it has not been scientifically-proven to lower your risk for colorectal cancer.
• Vitamin and mineral supplements – Vitamin D and calcium have been scientifically shown to help reduce the development of colon polyps. Calcium seems to be the strong partner here, but Vitamin D assists calcium absorption within the intestines. That’s why I recommend a calcium supplement for bone health and general well-being, especially as we age.
• Other medicines, such as aspirin or its cousins, are potentially useful to lower the risk for colorectal disease, but their side effects of bleeding and kidney and liver problems make them unsuitable for most people. Lastly, cholesterol-lowering medicines known as statins have also been found in several studies to have a link to lower risk for colorectal disease.

Call a Wellness Consultant at 1-800-991-7116 to make sure you are taking a quality Vitamin D supplement. TriVita offers two excellent choices: VitaCal-Mag D and Bone Builder.

Source: TriVita VitaJournal March 2009 pg 14.

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